You’ve worked in the M&E industry for more than 20 years. I am eager to see Autodesk seize on new opportunities and play a bigger part in the industry. The cloud is accelerating faster than any of us would have imagined. It’s truly an exciting time in the M&E industry, which has always had to innovate and respond to changing market dynamics. Tell us what you’re most excited about in your new position. Every effort allowed me to learn from others and set me up for my next career move.
I have always jumped at the chance to get involved in different projects for which I may not have had the precise background or experience. My philosophy is simple: follow the work, not the titles. What’s your advice for doing so and advancing your career? You’ve reinvented yourself in your career many times over.
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Lastly, I had a big hand in democratizing creative finishing, taking it from a hardware and software business to software only. I was also part of the launch of One AutoCAD, which streamlined use of and access to the software across industries. I’m proud that M&E was the first and fastest to adopt the new model. The first is our transformation to subscription. What are three career moments that are most memorable to you? Each one has prepared me for this new stage. I started in M&E but have gained diverse knowledge in many other roles and projects. I have steadily built experience in a range of functional areas over the past 20-plus years at Autodesk.
Give us the 10-second overview of your career at Autodesk. I had a chance to talk with her about her trailblazing career. She’s also notable for being the first female Autodesk executive based in Canada and outside the US. Diana is a shining example of the culture we strive to build at Autodesk, especially her relentless pursuit of the best outcome with anything she does. Her resume and track record are impeccable, but it’s the intangibles that set her apart. In addition to her deep knowledge of the M&E industry, Diana has led several high-profile cross-industry initiatives, including the launch of the One AutoCAD vertical toolset and the Genuine program to increase licensing compliance. In her new role, Diana is responsible for increasing the visibility and strategic focus of our M&E efforts, and ultimately, leading our growth in the industry.ĭiana began her career at Autodesk as a finance business partner but rapidly deepened her organizational experience through a broad range of roles including in product management, product design, worldwide support and services, sales, and operations. I’m excited to share that Diana has been promoted to Senior Vice President of Autodesk’s Media & Entertainment (M&E) vertical solutions group, which oversees for our collection of tools used in both film and television production and videogame development. It also brought us exceptional talent, including Diana Colella, whose two-decade rise at Autodesk has now reached a new peak. Autodesk’s acquisition of Discreet Logic in 1999 established our leading role as a software provider to the media and entertainment industry.